EA wants to dominate Facebook

EA Sports president Peter Moore has announced on the MI6 convention that EA wants to enlarge their market share on Facebook. In the end, he said that EA wants to become the market leader on Facebook.

According to Moore, the current market share is not far behind of the current leader, Zynga (known for it’s successful social game Facebook). He said that companies need to invest in the future of digital and social gaming if they want to survive in the market.

The plan of EA to do more with Facebook also became evident in the recent announcement of the Sims 3: Generations. The fourth expansion for the Sims 3 has a Facebook integration in the form of sharing key moments in the lives of your Sims.

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